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At The Blake Project our sole focus is helping organizations create brands that build and sustain trust. Branding Strategy Insider is an extension of our efforts as brand consultants to help marketing oriented leaders and professionals build strong brands.

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Browse through our extensive list of free Sales & Marketing magazines, white papers, downloads and podcasts to find the titles that best match your skills; topics include Customer Relationship Management (CRM), call center management, advertising and public relations. Simply complete the application form and submit it. All are absolutely free to professionals who qualify.

    
 
 

6 Best Practices for Creating a Content Marketing Strategy By leveraging these best practices, you can create an effective content marketing strategy or fine-tune the one you already have in place...

Five Best Practices for Achieving Social Media ROI What every Social Media marketer needs to know...

Best Practices For Setting Up a Lead Nurturing Program There’s no time like the present to stop losing valuable prospects and start grooming them into qualified leads...

Social Media for Lead Generation Nine part course designed to help marketers generate leads via social media...

Best Practices for a Lead Management Strategy Six steps to figuring out the best process for your organization...

Delivering the True Potential of CRM Through the Individual Customer relationship management software has been used by organizations of all types and sizes for over 20 years....

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The Effect of Poor Customer Service and What to Do About It Although we all know that bad customer service hurts a business, this fact is made much more realistic and understandable by the monetary...

5 Secrets: Build Your Sales Pipeline and Keep It Growing A change in your sales approach may help your sales team's performance....

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Step by Step: Setting Up a Contact Center In-house contact centers are becoming more of a reality with the cloud. This can be a big win for all businesses who care about their...

Authority Leadership Marketing: Making Content the Cornerstone of Customer Engagement and Relevance Customer-centric content and authority leadership are critical to building brand trust, accelerating lead acquisition, and shortening...

CRM's Dirty Little Secret: How to Avoid CRM Sticker Shock When making a CRM decision, it is important to ensure your deployment will not be hit with hidden fees or other extra costs that reduce the...

 
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