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At The Blake Project our sole focus is helping organizations create brands that build and sustain trust. Branding Strategy Insider is an extension of our efforts to help marketing oriented leaders and professionals build strong brands.

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Marketing > Branding

Browse through our extensive list of free Branding magazines, white papers, downloads and podcasts to find the titles that best match your skills; Simply complete the application form and submit it. All are absolutely free to professionals who qualify.

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When Brands Respond: How Brand-Consumer Conversations Improve Business Responsiveness is one of the most important dimensions of both human..
How to Save $10,000 on Your Web Site Design So your business has finally progressed to the point where you need to create a web site for it...
Your Best Advocates Already Work for You Learn how leading companies are powering employee advocates to reach new audiences...
Multilingual Marketing Content: Growing International Business with Global Content Value Chains This research report describes proven..
A Brand-Builder's Guide to the Universe 17 Ways to Build a Great Brand Today...
Motivate and Reward Your Customer, Employee and Blogger Advocates Thanking advocates for their efforts is an important component to Advocate..
Power Brand Advocates to be Content Creators By powering brand advocates to create and share content and opportunities, companies can get..
BMC Strengthens its Market Position with the Introduction of BMC Atrium CMDB 2.0 Enterprise Management Associates (EMA) explains how..
What's in a Name? The right business name will make you stand out from your competition, help brand your company, and steer potential..
Increase Revenues and Protect Brands with Email Reputation Management This white paper is an outstanding resource for marketing, brand..
Introduction of BMC Atrium CMDB 2.0 Enterprise Management Associates (EMA's) efficient and high-level informational review offers insight..
Developing Brand Identity Collateral Creating a consistent style across your collateral is critical to building a brand identity that allows..
How Superbrands Breed Superfans Discover 6 best practices for 10X greater fan growth...
8 Steps to Launching a Successful Employee Advocate Program Many companies are overlooking one of the most valuable types of advocates -..
10+ Reasons Why Employee Advocates are Super Heros that Will Transform Your Business Download this infographic to learn more than 10 reasons..
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